URL: dharmafly.com/crunchies

Planet what?

‘Planet‘ sites are a new and wonderful way to draw people with common interests together online… and today is the day we get to demonstrate how.

What’s all this green stuff?

This weekend, at Barcamp Brighton3, we’re giving Brighton’s best New Media pros some special treats, in the form of Dharmafly Crunchies; little boxes of spirulina (it’s like a tiny green seaweed), known for being a potent superfood.

The fancy boxes were designed along with the brilliant minds of John Cooper (Kapow.me) and Ellen de Vries.

Why?

We’re hoping that spirulina’s special powers will entice these social media buffs to go online and post tweets, blogs, photos and videos of themselves ‘doing stuff’ with their Dharmafly Crunchies.

What’s happening on Planet Crunchy right now? Take a look.

So what’s a Planet for?

A ‘Planet‘ site can draw people together online under one coherent, enthusiastic umbrella. So they’re particularly effective tools for social media campaigns where you want to get people discussing a hot topic, and find out who’s talking about you.

Lifestreams are another great use for Planet technologies. They can be used to round up all your online and offline activities to keep and share them in one place.

A Planet site for you?

If you want to find out more about using Planets for campaigns, for you as an individual, or you want to be involved in building one, get in contact and we can give you lots of enthusiastic help.

What’s under the bonnet?

It looks like magic, but in fact it uses a whole host of web technologies. It takes in RSS feeds from Technorati, Google blog search and a load of social networking and news sites, passes them through Yahoo Pipes and SimplePie and finally into WordPress, along with a smattering of jQuery, combining them together into one seamless package.