Twitter Gets Real

Leif Kendall — Mon, 26 Jan 2009 11:29:15 +0000

Twestival unites online friends for charity

Twestival is a global series of local events, happening in over 100 cities worldwide (including London and Brighton), on 12 February 2009.

Twestival bridges the gap between the off- and online worlds. It provides a chance for communities on Twitter (a web service that allows users to share their thoughts with their peers) to meet in person and to raise money for Charity:water, who provide clean water for people in developing countries.

Dharmafly spoke to Amanda Rose, the enterprising organiser who got the Twestival ball rolling, to find out more about Twestival and why Twitter is suited to this kind of crowd-sourced social action.

Rippling messages through the web

As Amanda noted, Twitter allows for a “ripple effect”, letting messages spread and surge through the web. This gives Twestival instant access to willing participants – people who pass on the message and offer to get involved.

Those who are making Twestival happen are ordinary people, choosing to help a good cause after hearing about it through their Twitter network.

Charity:water has been chosen as Twestival’s beneficiary, partly because they are active Twitter users themselves (such as the charity’s founder, Scott Harrison), using it to spread news of their work and to connect with interested parties.

Twitter steps out of the web

Twitter is sometimes characterised as another way for socially-awkward people to avoid human contact (mainly by people who’ve never used it). Twestival is further evidence that Twitterers want their interactions to make a difference beyond the web.

Twestival: a flash-function

So what exactly is a Twestival? It’s a loose idea, varying in nature from city to city. Each Twestival is a rapid-response flash-event, created almost spontaneously by volunteers.

Some Twestivals are taking the form of an “unconference” (a grassroots conference organised by the participants), some are relaxed social gatherings in cafes and pubs, and some will have entertainment and activities. All Twestivals aim to bring together local Twitter communities to benefit a good cause.

Twestival: raising money for Charity:water

At the heart of every Twestival is Charity:water, a non-profit organisation that brings clean, safe drinking water to people in developing nations. 100% of donations go directly to creating sustainable clean water solutions.

The directness of Charity:water’s donation system means that every penny raised by generous Twitterers will help provide clean water to the people who need it most. You can also donate directly on the Twestival page of the Charity:water website.

Twestival in Brighton: @brightwest

Brighton’s Twestival tickets go on sale at 12pm today. If you want to track its progress, follow @twestival and @brightwest on Twitter, and check brighton.twestival.com for more information.

Update: Now sponsoring

Dharmafly is now happily a Twestival sponsor, and we’re giving away some gorgeous raffle prizes.

Leif Kendall is a freelance copywriter, “micro-storyteller”, proud dad and avid Twitterer.

Climate Change in Social Media

Premasagar — Mon, 10 Dec 2007 18:28:02 +0000

I am afraid it is no exaggeration to say that what we saw was a hellish scene. [source]

It has been a sobering experience to see reports of the Bangladesh cyclone – and to watch them flow through the Bangladesh River Journey site we built for BBC World Service. The project’s original aim was to expose the very real presence of climate change in Bangladesh – a low-lying land of myriad rivers – and the cyclone’s arrival seemed shockingly symbolic.

While news of the cyclone competed for airtime in the general media, the World Service maintained a stream of often very personal and touching accounts from the Bangladeshi people. Their Flickr photos and Twitter texts acted as informal media channels, adding an extra dimension to the more formal reporting on the World Service website and radio.

Social Media News

This year, the World Service are celebrating 75 years of global media broadcasting. They, and the BBC in general, are about to launch a major website redesign and there is a conscious effort to embrace new media techniques, such as microformats, APIs, social networking and open content.

What is the future for news reporting through social media? Is there greater or less authenticity in such reporting? Share your thoughts below…

Dharmafly » social networks