It’s geek festival season, down here in Brighton. First up is dConstruct, a one-day conference on the cutting edge of interface design and user engagement.

And then it’s good old BarCamp Brighton, now into its fourth incarnation. BarCamp, always a favourite, is a handmade 2-day conference, pulled together by its community of participants. Everyone gives a talk on something they feel (geekily) passionate about, and they bring sleeping bags to spend the night at the donated event space. This time, we’ll be moving into the old Music Library for the weekend.

Dharmafly is again a proud sponsor of BarCamp. I had in mind a fun little game to give away to the attendees, but not quite had the time to pull it off. Next time, next time. (And no more crunchy spirulina, like last time). See our BarCamp archive for more.

If you’re at either of these events, do roll up and say hi.

Update: At BarCamp, I gave a talk called “Indestructible JavaScript Widgets“, about the pitfalls and solutions when developing widgets to embed in third-party websites (like our widget for BBC World Service). No pretty slides, but my notes are at: dharmafly.com/bcb4.

This month, we’re taking great pleasure in helping out both the London and Brighton Twestivals on the 12th of February. We’re donating a mind-expanding, floaty prize to the London Twestival raffle, and we’re a main sponsor for the Brighton Twestival.

Why the sponsorship?

As ever, we’re interested in helping out with events that are run for the community and by the community. This time, we’re extra-enthused because the Twestivals also embody several other passions of ours:

1. We love gatherings where positive, chance meetings happen between like-minded people.
2. We want to support events in aid of charities (all proceeds help Charity:water‘s efforts to bring safe drinking water to the world).
3. We’re excited about events that have been enabled by social media (in this case, the ever-growing community on Twitter), where online communities create events in their very own neighbourhood.

What’s this about Twitterers floating?

At the London Twestival, one lucky raffle winner will win our prize of a year’s supply of float tank sessions.

Sometimes you need a rest from all the hubbub, wittering, twittering and chasing about. At London’s float centre, Floatopia, you’ll find a haven from the mad rush of life in a warm, relaxing, womb-like pool:

Whilst suspended in a dense Epsom salt solution, warmed to skin temperature, one soon gets the illusion of floating in air. The resulting sense of serenity and deep well-being will stay with you for days after your float.

(Warning: You may have to leave your iPhone outside).

Six months of the prize is courtesy of Dharmafly and this has been generously matched with another six months by Floatopia. You can read more about the benefits of floating on the Floatopia site or Wikipedia.

Happy Twestivals! We’d love to hear your experiences if you’re the winner of our floaty prize, and even if you aren’t, drop us a comment below and let us know how the Twestival went for you.

Update: Another prize – Green Hosting

We’re also now offering a prize of one year of our 100% renewable energy web hosting for the Brighton Twestival raffle. Best of luck, raffle peeps!

We want to spend a little time reminiscing about last month’s Brighton BarCamp, one of our favourite events of the year and a time when we get to roll up our sleeves and muck in with the community.

BarCamp is a self-organised gathering of New Media enthusiasts and an important opportunity to share knowledge with peer businesses and enthusiasts. Naturally, we were keen to get involved, and we found no less than four different ways to do so:

1. Mingling

The best thing about BarCamp is the opportunity to hang out and discuss technology and business with a great bunch of like-minded people. As ever, there was an eclectic mix of developers, designers, thinkers and doers – mainly Brighton-based, but the event attracted people from all over. Andy Mitchell, from Leeds, had this to say:

Coming down from the North I find it a real different culture, so mild-mannered and alternative (sessions on “GeekYoga”? “Getting Things Done” and “Meditation”?!) I must admit I’m somewhat fascinated with it.

2. Organising

In the run up to BarCamp Brighton3, we played a part in getting sponsors on board, as well as being mini-sponsors ourselves. BarCamp is entirely free and inclusive, and without the many sponsors and volunteers, it just wouldn’t have been possible.

One minor feature that was unexpectedly well received was the hand-crafted, recycled newspaper goodie bag given to each attendee on arrival at the event. The bags were made by a local greengrocer in Suffolk, and they’re so special that they now have their own mini-cult following.

3. Speaking

I gave two talks: one for BarCampers interested in business development and one for those curious about new methods for social media.

The First Talk: “Can Your Business be Franchised? (And Should It)?”

A little while back, we were considering what would happen if Dharmafly was a franchise – or, rather, not if it was a franchise, but if it was capable of being a franchise.

This is loosely inspired by the ideas of Michael Gerber in his book ‘The E-Myth‘. He suggests that if all the procedures of a business are clarified, systematised and documented as if the business was to be replicated to a different location, then the business will benefit, even if it isn’t actually replicated. (He also goes into a lot of other detail about other stuff that I didn’t connect with as much).

Think of something as efficient and repeatable as the McDonald’s experience, but with a focus on people, purpose and quality (and none of that meat, despondency or environmental destruction).

We discussed:

• The development of business goals
• Establishing consciously intended outcomes
• Developing a system to achieve them

Jonathan Markwell from Inuda raised an interesting question:

How would it be possible to systematise and franchise Dharmafly, when your business values require those working for the company to feel it and mean it, and not just follow a list of procedures?

That got me thinking. An ethical approach to business must surely be genuinely felt and not just acted out by rote. On the other hand, it is said that if a person wants to cultivate a particular habit or value, then he or she could start acting as if they already possess it and, one day, they actually will possess it. For example, cultivate generosity by giving to those in need, and cultivate honesty by being truthful.

Would a person following an ethical system for business be transformed by it? I wonder what the people at Actics would say.

The Second Talk: “What Planet are You On?”

Our enthusiasm for Planets hasn’t waned since the launch of Planet Crunchy, a site we built to demonstrate the virtuous role of Planets in social media campaigns. (Planet sites are ones that aggregate content on a particular theme from around the Web).

Apart from taking a look at how Planet Crunchy works, we looked at some examples of beneficial Planets around the web, including personal Lifestreams (e.g. David Cramer’s) and communities like Planet BNM and Planet Microformats.

4. Experimenting

The Planet Crunchy experiment was interesting. We had given everyone at the event a box of Dharmafly Crunchies and invited them to post their experiences online. Some people really liked it, while others really didn’t.

Twitter was the most popular social network that people used to report their stories, with Flickr close behind. Nobody ventured to post a video.

Thank you everyone who took part. We love you most greenly.

We’re proud to be a mini-sponsor of Brighton’s upcoming BarCamp, a revolutionary indoor-conference-camping-type event that’s enjoying growing cult status around the world.

What’s Barcamp?

Essentially it’s a philanthropic grassroots event, run by the community for the community (in this case, Brighton’s New Media and technology community). It’s an opportunity to share expertise, make contacts and learn lots of things that you never knew you wanted to know.

Every participant has to give a short session on a subject they care about. That way, everyone who attends gets to share their skills, talk about what inspires them and has the opportunity to learn a whole host of new things.

What did we do at past BarCamps? See our posts tagged ‘BarCamp’.

Something Green for Everyone

It’s great to be a part of Brighton’s local web development community and we want to give something back, not just as mini-sponsors, but by giving everyone a bit of empowering green goodness to take home with them.

What’s green and goes to BarCamp? Any ideas?

We ran an interactive workshop at BarCamp Brighton: "How to Save the World and Succeed in Business". This is the perennial question for Dharmafly, and instead of telling anything, we wanted to get the answers from the crowd…

We split people into groups and got everyone mind-mapping. Each group had a sheet with ‘How to Save the World‘ written in the centre and another sheet with ‘How to Succeed in Business‘. On each sheet, with limited time, people wrote down related concepts and then connected them together…

There often seems to be a conflict between running a thriving business and working in an ethical way. Much of our society is cut-throat and ruthlessly capitalistic. But we found that many practices complement both needs and there is a common desire for collaboration, integrity and taking an ethical approach.

The future looks bright…