URL: bbc.co.uk/worldservice/talkingamerica
Excitingly, not long after we built the award-winning Bangladesh River Journey mini-site for the BBC World Service, we were asked for another helping of social media expertise.
Talking America is a trail-blazing social media campaign that we’re proud to have worked on. This time, it’s a live site that tracks the World Service crew as they journey across America in a social media bus.
‘Planet‘ sites are a new and wonderful way to draw people with common interests together online… and today is the day we get to demonstrate how.
This weekend, at Barcamp Brighton3, we’re giving Brighton’s best New Media pros some special treats, in the form of Dharmafly Crunchies; little boxes of spirulina (it’s like a tiny green seaweed), known for being a potent superfood.
The fancy boxes were designed along with the brilliant minds of John Cooper (Kapow.me) and Ellen de Vries.
We’re hoping that spirulina’s special powers will entice these social media buffs to go online and post tweets, blogs, photos and videos of themselves ‘doing stuff’ with their Dharmafly Crunchies.
What’s happening on Planet Crunchy right now? Take a look.
We’re proud to be a mini-sponsor of Brighton’s upcoming BarCamp, a revolutionary indoor-conference-camping-type event that’s enjoying growing cult status around the world.
Essentially it’s a philanthropic grassroots event, run by the community for the community (in this case, Brighton’s New Media and technology community). It’s an opportunity to share expertise, make contacts and learn lots of things that you never knew you wanted to know.
There’s an area of web development that often gets overlooked. The design may be fantastic, the technology cutting edge and the subject very worthy – but it is also essential that the message is loud and clear, and simple to follow.
Before our designers and programmers get busy on a web project, we often work on the “copywriting” of the content, to help our client’s message shine through.
In this blog post, Leif Kendall talks about what he does as a professional copywriter and how copywriting can help your organisation or business to communicate, persuade and sell.
Blogs are powerful tools when it comes to getting your message out there and stirring up a conversation about your cause. Recently, The National Deaf Children’s Society (NDCS) asked us to work with them to develop a social media initiative, and this included setting up a series of blogs.
One of their initiatives was aimed at empowering professionals who work with deaf children to blog about hot topics and contentious issues that NDCS are not able to comment on themselves, because they’re an impartial charity.
We worked with NDCS to develop a number of blogs on the community blogging site, wordpress.com. Then we created a marketing campaign to attract professionals to come and use it.
For the campaign, we needed to come up with a short and sweet definition of what a blog is. It went like this:
After a thorough search, we are now working with a new web hosting provider for the websites that we manage. Web hosting is where a website lives on the Web. It needs to be fast, reliable and supported by a dedicated technical team. And… it needs to be powered by 100% renewable energy.
Web hosting computers are active 24 hours a day, 7 days a week. Keeping the World Wide Web online takes a lot of energy, and we at Dharmafly want to be as responsible and ethical as possible with our piece of it.
The Bangladesh River Journey, a BBC World Service project to track climate change, for which we built the interactive mini-site, has recently received two prestigious awards. These awards recognise the innovative way that the project brought social media reporting on important global issues into an engaging user-experience.
I have recently had a technical article about Location-Based Publishing and Services published at Dev.Opera. It’s all about the rising use of geographical coordinates in association with media on the Web, and how to get involved.
For the benefit of the Dharmafly archives, I’ve copied the article below.
Social Innovation Camp was a rollercoaster! From the very first evening, when the delegates gathered at the Young Foundation in London, there was a perceptible buzz in the air…
The crowd was a heady mixture of web developers, designers, entrepreneurs and people with all sorts of skills. Although coming from different angles, everyone seemed to have a driven passion for using the web to help solve the problems of society.
URL: goomusic.net
Goo Music are a vibrant, young band management company in London. They manage The Subways, a high-energy band who are currently putting together the final touches to their second album and are about to launch a world tour.
We’ve created a distinctive website for the business, in the style of a one-page fanzine that keeps itself up-to-date with feeds from the Twitter and MySpace profiles of both Goo Music and The Subways.
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